Abstract:
This study discusses in depth the importance of the influence of people’s knowledge on their
interest in saving in Islamic banks, because the knowledge about the interest in making
transactions in Islamic banking includes the information about products, services,
mechanisms and activities of Islamic banks influencing people's interest in saving in Islamic
banks. The type of the study is field research with a quantitative descriptive approach, this
study applies a survey method in which the primary data is carefully collected through
questionnaires. The sample of the study consists of 200 respondents, namely the people in
Bengkalis Regency, Riau, Indonesia. The data analysis technique of the study is simple linear
regression analysis with data processing performed by SPSS software Version 22. The
hypothesis testing is through the partial analysis (t-test) and the coefficient of determination
test (R2). The main findings of the study show that there is a significant influence between
knowledge and interest in saving at Islamic banks. This is proven by the t-count value of the
knowledge variable (X) of 12.239 and the t-table value of 1.972, so it is known that: t-count >
t-table (12.239 > 1.972) with a significance level of 0.000 < 0.05. Furthermore, the Coefficient
of Determination (R2) value is 0.431. It means that 43.1% of the variable of people's interest
in saving in Islamic banks is influenced by the knowledge variable, while the remaining 56.9%
is influenced by other variables not examined in this study. For further study, it is suggested
to examine other variables such as religiosity, excellent service and attitude.