Analytical Study of the influence of Relative Advantage and Compatibility on Customers’ Adoption of Islamic Banking in Pakistan

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dc.contributor.author Syed Iradat Abbas
dc.contributor.author Yusuf Haji-Othman
dc.contributor.author Mohammadtahir Cheumar
dc.date.accessioned 2024-10-01T07:00:11Z
dc.date.available 2024-10-01T07:00:11Z
dc.date.issued 2024-03-19
dc.identifier.citation Era en_US
dc.identifier.issn 2222-6990
dc.identifier.uri http://unisep.lib.unishams.edu.my/xmlui/handle/123456789/32000
dc.description.abstract Although Pakistani Islamic banks offered consumers of Islamic banking and the country at large desirable opportunities, customer adoption remained low in Pakistan. Rogers' (2003) Diffusion of Innovation Theory was used in this study to examine the effects of relative advantage and compatibility on customer adoption of Islamic banking goods and services in Pakistan. The study looked at how adoption is directly impacted by relative advantage and compatibility. Relative advantage and compatibility were found to have a considerable impact on adoption, supporting hypotheses H1 and H2. en_US
dc.language.iso en en_US
dc.publisher International Journal of Academic Research in Business & Social Sciences en_US
dc.relation.ispartofseries IJARBSS;v13-i3
dc.subject Relative Advantage, Compatibility, Adoption, Diffusion of Innovation Theory, Islamic Banking Products and Services, Etc en_US
dc.title Analytical Study of the influence of Relative Advantage and Compatibility on Customers’ Adoption of Islamic Banking in Pakistan en_US
dc.type Article en_US


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