The Relationship Between Marketing Mix Strategies and Customer Loyalty: A Study in Food and Beverage Sector

Azizan, Muhammad

dc.contributor.author	Azizan, Muhammad
dc.date.accessioned	2019-11-29T08:38:15Z
dc.date.available	2019-11-29T08:38:15Z
dc.date.issued	2010-05-09
dc.identifier.citation	Marketing Mix Strategies and Customer Loyalty	en_US
dc.identifier.uri	http://unisep.lib.unishams.edu.my/xmlui/handle/123456789/12747
dc.description	Azizan, Muhammad (2010) M.Sc.Management (Marketing), Universiti Utara Malaysia (UUM)	en_US
dc.description.abstract	This study is carried out to investigate the relationship between marketing mix strategies and customer loyalty	en_US
dc.description.sponsorship	Kolej Universiti INSANIAH (KUIN)	en_US
dc.language.iso	en_US	en_US
dc.publisher	Universiti Utara Malaysian Electronic Theses and Dissertation (ETD)	en_US
dc.relation.ispartofseries	etd.uum.edu.my;802954
dc.subject	Marketing Mix Strategies	en_US
dc.subject	Customer loyalty	en_US
dc.subject	Food and Beverages	en_US
dc.subject	Researchers
dc.title	The Relationship Between Marketing Mix Strategies and Customer Loyalty: A Study in Food and Beverage Sector	en_US
dc.title.alternative	Marketing Mix, Customer Loyalty in Food and Beverage Sector	en_US
dc.type	Thesis	en_US